The modern sales and marketing organization often falls victim to the children’s game of telephone. Many different groups pass information back and forth among each other, without talking to their clients. As a result, their strategic plans erode, and their outcomes often seem far removed from their intent.

Our approach is different. We help our partners build strong central marketing strategies and then manage the process, from building a prospectus for the finance folks to all the little things that must happen to get the salespeople on board.